In order to use portions of this Web site, you must first complete the registration form and create a user name and password. During registration, you are required to give contact information (such as name and email address). We use this information to contact you about the services on our site in which you have expressed interest.

PoochIQ.com is the sole owner of the information collected on PoochIQ.com. PoochIQ.com collects personally identifiable information from our users at several different points on our Web site. If you purchase a product or service from us, we request certain personally identifiable information from you on our order form. You must provide contact information (such as name, email, and shipping address) and financial information (such as credit card number, expiration date).

We use this information for billing purposes and to fill your orders. If we have trouble processing an order, we will use this information to contact you. From time-to-time we may provide you the opportunity to participate in contests or surveys on our site. If you participate, we will request certain personally identifiable information from you. Participation in these surveys or contests is completely voluntary and you therefore have a choice whether or not to disclose this information. The requested information typically includes contact information (such as name and shipping address), and demographic information (such as zip code).

We use this information to notify contest winners and award prizes, to monitor site traffic and personalize the site, and to send participants an email newsletter.

We may use a third party service provider to conduct these surveys or contests; that company will be prohibited from using our users’ personally identifiable information for any other purpose. If you choose to use our referral service to tell a friend about our site, we will ask you for your friend’s name and email address. We will automatically send your friend a one-time email inviting him or her to visit the site. PoochIQ.com stores this information for the purposes of sending this one-time email and tracking the success of our referral program.

Your friend may contact us at remove@poochiq.com to request that we remove this information from our database. We use personal information primarily for our own internal purposes, such as providing, maintaining, evaluating, and improving the PoochIQ.com services and the website, fulfilling requests for information, producing and shipping the products that you order, and providing customer support. For example, if you sign up to receive a PoochIQ.com newsletter, we will use the email address you provide to send you the newsletters. We use non-personal Information to track the use of the website and the PoochIQ.com services and for other internal purposes, such as providing, maintaining, evaluating, and improving the PoochIQ.com services and the website. We will occasionally send you information on products, services, special deals, promotions.

Out of respect for your privacy, we present the option not to receive these types of communications. Please see the “Choice and Opt-out” section. If you wish to subscribe to our newsletter(s), we will use your name and email address to send the newsletter to you. Out of respect for your privacy, we provide you a way to unsubscribe. Please see the “Choice and Opt-out” section. We will send you strictly service-related announcements on rare occasions when it is necessary to do so. For instance, if our service is temporarily suspended for maintenance, we might send you an email.

Generally, you may not opt-out of these communications, which are not promotional in nature. If you do not wish to receive them, you have the option to deactivate your account. Based upon the personally identifiable information you provide us, we will send you a welcoming email to verify your username and password. We will also communicate with you in response to your inquiries, to provide the services you request, and to manage your account. We will communicate with you by email or telephone. We store information that we collect through cookies, log files, clear gifs, and/or third party sources to create a “profile” of your preferences. We tie your personally identifiable information, and your purchasing history, to information in the profile, in order to provide tailored promotions and marketing offers and to improve the content of the site for you. We may share your profile with other third parties. In order to provide certain services to you, we may on occasion supplement the personal information you submitted to us with information from third party sources. We may use third party software to verify your identity and/or address. Identity verification is used to prevent fraud and identity theft. Address verification is used to properly format your mailing address, which ensures that your orders arrive to you as soon as possible. We purchase marketing data from third parties and add it to our existing user database, to better target our advertising and to provide pertinent offers in which we think you would be interested. To enrich our Profiles of individual customers, we tie this information to the personally identifiable information they have provided to us. We share aggregated demographic information about our user base with our partners and advertisers. This information does not identify individual users. We do not link aggregate user data with personally identifiable information. We share personally identifiable information with third parties. We may use an outside shipping company to fulfill orders, and a credit card processing company to bill you for goods and services. These companies do not retain, share, store or use personally identifiable information for any other purposes. We may share personally identifiable information with third parties to send you targeted offers about products and services that may be of interest to you. We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or legal process served on our Web site We provide you the opportunity to ‘opt-out’ of having your personally identifiable information used for certain purposes, when we ask for this information. For example, if you purchase a product/service but do not wish to receive any additional marketing material from us, you can indicate your preference on our order form.

If you no longer wish to receive our newsletter and promotional communications, you may opt-out of receiving them by following the instructions included in each newsletter or communication or by emailing us at remove@poochiq.com. As is true of most Web sites, we gather certain information automatically and store it in log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data.

We use this information, which does not identify individual users, to analyze trends, to administer the site, to track users’ movements around the site and to gather demographic information about our user base as a whole.

We do link this automatically-collected data to personally identifiable information.

We use a third-party tracking service that uses log files to track non-personally identifiable information about visitors to our site in the aggregate. Usage and volume statistics are gathered to improve the PoochIQ.com website. A cookie is a small text file that is stored on a user’s computer for record-keeping purposes. We use cookies on this site. We do link the information we store in cookies to any personally identifiable information you submit while on our site.

We use both session ID cookies and/or persistent cookies. We use session cookies to make it easier for you to navigate our site. A session ID cookie expires when you close you browser. A persistent cookie remains on your hard drive for an extended period of time. You can remove persistent cookies by following directions provided in your Internet browser’s “help” file.

We set a persistent cookie to store your passwords, so you don’t have to enter it more than once per day. Persistent cookies also enable us to track and target the interests of our users to enhance the experience on our site.

If you reject cookies, you may still use our site, but your ability to use some areas of our site, such as contests or surveys, will be limited.

Some of our business partners (e.g., advertisers) use cookies on our site. We have no access to or control over these cookies. See the “Third Party Advertisers” section.

This privacy statement covers the use of cookies by PoochIQ.com only and does not cover the use of cookies by any advertisers. See the “Third Party Advertisers” section. Our third party advertising partner employs a software technology called clear gifs (a.k.a. Web Beacons/Web Bugs), that help us better manage content on our site by informing us what content is effective. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Web users. In contrast to cookies, which are stored on a user’s computer hard drive, clear gifs are embedded invisibly on Web pages and are about the size of the period at the end of this sentence. We do not tie the information gathered by clear gifs to our customers’ personally identifiable information.

We use clear gifs in our HTML-based emails to let us know which emails have been opened by recipients. This allows us to gauge the effectiveness of certain communications and the effectiveness of our marketing campaigns. If you would like to opt-out of these emails, please see the “Choice and Opt-out” section. The ads appearing on this Web site are delivered to users by various third party advertising partners. We share Web site usage information about users with a reputable third parties for the purpose of targeting our Internet banner advertisements on this site.

Our third party advertisers use cookies and clear GIFs on this site, which allow it to recognize a user's cookie when a user visits this site. The information that our third party advertisers collect and share through this technology is not personally identifiable. This Web site contains links to other sites that are not owned or controlled by PoochIQ.com. Please be aware that we, PoochIQ.com, are not responsible for the privacy practices of such other sites.

We encourage you to be aware when you leave our site and to read the privacy statements of each and every Web site that collects personally identifiable information.

This privacy statement applies only to information collected by this Web site. If you use the PoochIQ.com Community, you should be aware that any personally identifiable information you submit there can be read, collected, or used by other users of the PoochIQ.com Community (unless otherwise noted), and could be used to send you unsolicited messages. We are not responsible for the personally identifiable information you choose to submit through the PoochIQ.com Community. If your personally identifiable information changes, or if you no longer desire our service, you may correct, update, delete or deactivate it by making the change on your member information page. The security of your personal information is important to us. When you enter sensitive information (such as credit card number) on our registration or order forms, we encrypt that information using secure socket layer technology (SSL).

We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

If you have any questions about security on our Web site, you can send email us at contact@poochiq.com. In the event PoochIQ.com goes through a business transition, such as a merger, acquisition by another company, or sale of all or a portion of its assets, your personally identifiable information will likely be among the assets transferred. You will be notified via email and/or prominent notice on our Web site for 30 days of any such change in ownership or control of your personal information. If we decide to change our privacy policy, we will post those changes to this privacy statement, the homepage, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.

We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our home page. If you have any questions or suggestions regarding our privacy policy, please contact us at contact@poochiq.com.